Jump to content
Main menu
Main menu
move to sidebar
hide
Navigation
Main page
Recent changes
Random page
Help about MediaWiki
InvestorsWiki
Search
Search
Appearance
Create account
Log in
Personal tools
Create account
Log in
Pages for logged out editors
learn more
Contributions
Talk
Editing
Apple Inc.
(section)
Page
Discussion
English
Read
Edit
View history
Tools
Tools
move to sidebar
hide
Actions
Read
Edit
View history
General
What links here
Related changes
Special pages
Page information
Appearance
move to sidebar
hide
Warning:
You are not logged in. Your IP address will be publicly visible if you make any edits. If you
log in
or
create an account
, your edits will be attributed to your username, along with other benefits.
Anti-spam check. Do
not
fill this in!
=== Competitive Positioning: Strengths and Weaknesses === By the end of 2012, Apple’s competitive positioning was shaped by a blend of strengths and challenges. Its ability to innovate remained unparalleled, with products like the iPhone 5 and iPad Mini driving significant revenue growth. The company’s ecosystem integration and brand loyalty fostered a deeply engaged customer base, contributing to its impressive financial performance<ref>{{cite web |url=https://www.greyb.com/blog/apple-business-strategy/ |quote=Apple's competitive advantages in 2012 included product innovation, brand loyalty, and ecosystem integration. }}</ref><ref>{{cite web |url=https://fortune.com/2012/11/01/by-the-numbers-apples-fiscal-2012-annual-report/ |quote=Apple's financial performance in 2012 showed a 45% increase in sales and a 59.5% rise in earnings. }}</ref>. However, Apple faced headwinds, including high-profile legal disputes and ongoing scrutiny of its supply chain practices. These controversies, coupled with criticism of its proprietary components and labour practices, posed reputational risks<ref>{{cite web |url=https://www.washingtonpost.com/business/technology/apple-in-2012/2012/12/27/f4ce027c-5043-11e2-8b49-64675006147f_story.html |quote=Apple faced competitive disadvantages in 2012, including legal challenges, supply chain controversies, and competition from Samsung. }}</ref>. Despite these challenges, Apple’s market positioning remained robust, underpinned by its premium brand image and consistent product launches. ----
Summary:
Please note that all contributions to InvestorsWiki may be edited, altered, or removed by other contributors. If you do not want your writing to be edited mercilessly, then do not submit it here.
You are also promising us that you wrote this yourself, or copied it from a public domain or similar free resource (see
InvestorsWiki:Copyrights
for details).
Do not submit copyrighted work without permission!
Cancel
Editing help
(opens in new window)