Editing Microsoft Corporation (section)

=== Strategic Developments and Market Expansion   ===
2014 was a transformative year for Microsoft, marked by significant product launches, innovations, and market expansion efforts under Satya Nadella’s leadership.<ref>{{cite web |url=https://humansofglobe.com/satya-nadellas-transformation-of-microsoft/ |quote=Satya Nadella became CEO of Microsoft in 2014, initiating a transformation focused on a 'mobile-first, cloud-first' strategy. }}</ref> One of the most anticipated announcements was the preview of Windows 10, unveiled in October 2014, which aimed to unify the user experience across PCs, tablets, and smartphones.<ref>{{cite web |url=https://www.microsoft.com/investor/reports/ar14/index.html |quote=Microsoft launched Windows 10 in 2014, marking a significant innovation in its operating system. }}</ref> This next-generation operating system introduced groundbreaking features like Cortana, Microsoft’s digital assistant, and the return of the Start Menu, catering to both consumer and enterprise markets.  

Microsoft’s cloud-first strategy gained momentum, with substantial investments in the Azure platform. The company expanded its hybrid cloud offerings and increased data centre capacity to meet global demand, positioning Azure as a key player in the competitive cloud market.<ref>{{cite web |url=https://www.microsoft.com/investor/reports/ar14/index.html |quote=Microsoft made significant investments in cloud strategy in 2014, including expanding hybrid cloud offerings and launching new cloud products. }}</ref> Strategic partnerships also played a pivotal role, with Microsoft collaborating with Salesforce to integrate CRM solutions with Azure and Office 365, enhancing its enterprise software ecosystem.<ref>{{cite web |url=https://www.forbes.com/sites/greatspeculations/2014/06/10/microsoft-targets-enterprise-clients-with-strategic-salesforce-partnership/ |quote=Microsoft formed strategic partnerships in 2014, including a notable collaboration with Salesforce to target enterprise clients. }}</ref> Market expansion efforts included geographic growth in cloud infrastructure and a push into emerging sectors like AI and cybersecurity, reflecting Nadella’s vision of innovation and customer-centric solutions.<ref>{{cite web |url=https://www.forbes.com/sites/stephendiorio/2023/06/01/using-innovation-to-expand-microsofts-markets/ |quote=Microsoft's 2014 strategy emphasized cloud infrastructure, AI, and cybersecurity as key areas for market expansion. }}</ref>