Editing Microsoft Corporation (section)

=== Operational Changes: Adapting to a New Era   ===
Microsoft implemented several key operational changes in 2010 to adapt to the evolving landscape.  

* '''Management Changes''': New executives were appointed to drive innovation, though specific names remain undisclosed.  
* '''Organisational Restructuring''': The company realigned its operations, particularly within the phone hardware business, to support the launch of Windows Phone 7.<ref>{{cite web |url=https://money.cnn.com/2010/10/11/technology/windows_phone_7/index.htm |quote=Microsoft launched Windows Phone 7 on October 8, 2010, as a new mobile operating system. }}</ref>  
* '''Revenue Diversification''': The strong performance of Windows 7 contributed significantly to revenue growth, while investments in cloud and mobile technologies laid the groundwork for future diversification.<ref>{{cite web |url=https://www.microsoft.com/investor/reports/ar10/10k_fr_dis.html |quote=Windows 7, launched in 2010, contributed significantly to Microsoft's revenue increase. }}</ref><ref>{{cite web |url=https://store.hbr.org/product/microsoft-s-diversification-strategy/HKU617 |quote=Microsoft's diversification strategy has been a key part of its corporate strategy, with efforts in 2010 laying the groundwork for future innovations. }}</ref>  
* '''Innovation Enhancements''': Efforts to improve the Windows platform and develop Windows Phone 7 demonstrated Microsoft’s commitment to staying ahead in emerging technologies.<ref>{{cite web |url=https://www.microsoft.com/investor/reports/ar10/10k_fr_dis.html |quote=Microsoft's focus in fiscal year 2011 included ongoing innovation on its integrated software platform, building on 2010 initiatives. }}</ref>  

These changes reflected Microsoft’s resilience and foresight in navigating a rapidly changing industry.