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Apple Inc.
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=== Operational Adjustments and Strategic Shifts === To address the challenges of 2020, Apple implemented key operational changes. The company focused on organisational restructuring to enhance innovation and streamline decision-making, as highlighted in a Harvard Business Review article <ref>{{cite web |url=https://hbr.org/2020/11/how-apple-is-organized-for-innovation |quote=Apple underwent organizational restructuring in 2020 to enhance innovation, as discussed in the Harvard Business Review. }}</ref>. Measures such as safety protocols, supplier assessments, and employee well-being initiatives were central to its strategy <ref>{{cite web |url=https://www.cips.org/supply-management/news/2020/may/apple-outlines-covid-19-supplier-safety-measures/ |quote=Apple adapted its supply chain management in 2020 to address COVID-19 challenges, implementing safety measures and strategies to minimize future risks. }}</ref>. Appleโs 2020 Supplier Responsibility Progress Report detailed efforts to mitigate supply chain disruptions, including health screenings, social distancing, and enhanced cleaning protocols <ref>{{cite web |url=https://techcrunch.com/2020/05/14/apple-operations-svp-details-supply-chain-safety-changes-due-to-covid-19/ |quote=Apple released its 2020 Supplier Responsibility progress report detailing supply chain safety changes due to COVID-19. }}</ref>. These adjustments, coupled with temporary retail closures and a focus on online sales, enabled Apple to maintain its financial resilience and market leadership, with its market cap surging by 54% to $2 trillion <ref>{{cite web |url=https://businessmodelanalyst.com/apple-business-model/ |quote=Apple's business model, emphasizing design, functionality, and a balance between products and services, remained robust in 2020, contributing to a doubling of its market cap. }}</ref>.
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